Abstracts
Premature Adoption of Technological and/or Administrative Innovations: Exploring the Issues and Implications through a Competitive Advantage Lens
Radha Appan, Cleveland State University, USA
Sreedhar Madhavaram, Cleveland State University, USA
Patent Pool Inclusion: A Study of Patents in the Optical Disc Industry
Amol Joshi, University of Hawaii, USA
Atul Nerkar, University of North Carolina at Chapel Hill
Girish Mallapragada, Indiana University, USA
Optimal Pre-and Post-launch Advertising for Short Lifecycle Products
Prasad Naik, TCS Ltd., INDIA
Go for ‘Active Listening’ with your Customers – Harnessing the Power of Social Media & Big Data in Product Life Cycle
B Vijaya Kumar, Domain Consultant, New Product Introduction Practice,
Abhisek Goswami, Manufacturing Industry Solution Unit, Tata Consultancy Services,
A Concurrent and Comprehensive Product Development methodology for Design of futuristic Hybrid Electric / Fuel Cell Vehicle technology from Indian Perspective
Sushil S. Ramdasi and N.V. Marathe, Automotive Research Association of India
Disruptive Innovations and Firm Level Preparedness in Technology Product Markets: An Exploratory Study
Satyam, Indian Institute of Management Lucknow, India
Saji K. B., Indian Institute of Management Lucknow, India
Mobility as an Aid to System’s Engineering
Abhishek Singh, Tata Consultancy Services, India
Continuous Innovation in Technology Firms: Exploring the Role of Strategic Firm Orientations
Sreedhar Madhavaram and Radha Appan, Cleveland State University, United States
Pelin Bicen, University of North Carolina at Chapel Hill, United States
Study of Numerical integration techniques for calculation of Torsional Vibration Analysis (TVA) loading Inputs
H. Rishab Vardhan, IIT, Chennai, Summer Intern at Caterpillar EDC-I, INDIA
R. V. Rajaram, Senior Engineer at Caterpillar EDC-I, INDIA
Integrated product quality management using Product Lifecycle Management Solution: A case study
Sankaran Munuswamy and Anandbalaji Sundararaman, TCS Ltd., INDIA
Developing Business Simulation Games: A Choice-Based Modelling
Amarjeet Dua, Indian Institute of Technology Kanpur
Shashi Shekhar Mishra, Indian Institute of Technology Kanpur
Saji K. B., Indian Institute of Management Lucknow
