Proceedings of the
The Nineteenth International Conference on Computational Intelligence and Security (CIS 2023)
December 1 – 4, 2023, Haikou, China
The Impact of COVID-19 on Thailand's Tourism Industry from the Perspective of International Competitiveness
1School of Digital Economics, City College of Dongguan, China.
2CBIS, Rajamangala University of Technology Tawan-ok, Thailand /EADDRESS/
ABSTRACT
Relying on abundant tourism resources and active tourism service trade policy, Thailand's tourism industry started early, which has made Thailand's tourism service trade industry develop rapidly. The economic contribution brought by the tourism service trade industry has accounted for one-fifth of Thailand's GDP. However, the outbreak of COVID-19 exerted a negative impact on cross-border tourism in Thailand. In order to understand the impact of COVID-19 on Thailand's tourism industry, this paper compares the recovery of Thailand's tourism service trade with other Southeast Asian countries. In addition, this paper measures the international competitiveness of Thailand's tourism service trade before and after COVID-19 through a series of quantitative indicators, and provides practical suggestions for reference.
Keywords: COVID-19, Thailand, Tourism industry, International competitiveness.
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1School of Digital Economics, City College of Dongguan, China.
2CBIS, Rajamangala University of Technology Tawan-ok, Thailand /EADDRESS/
ABSTRACT
Relying on abundant tourism resources and active tourism service trade policy, Thailand's tourism industry started early, which has made Thailand's tourism service trade industry develop rapidly. The economic contribution brought by the tourism service trade industry has accounted for one-fifth of Thailand's GDP. However, the outbreak of COVID-19 exerted a negative impact on cross-border tourism in Thailand. In order to understand the impact of COVID-19 on Thailand's tourism industry, this paper compares the recovery of Thailand's tourism service trade with other Southeast Asian countries. In addition, this paper measures the international competitiveness of Thailand's tourism service trade before and after COVID-19 through a series of quantitative indicators, and provides practical suggestions for reference.
Keywords: COVID-19, Thailand, Tourism industry, International competitiveness.
Download PDF