Proceedings of the
The Nineteenth International Conference on Computational Intelligence and Security (CIS 2023)
December 1 – 4, 2023, Haikou, China

The Relationship between Corporate Social Responsibility and Corporate Performance: the Moderating Role of Government Intervention and Media Attention

Xiao-Jian Lu1,a, Min-Qiang Zhang1,b and Yan-Fen Chen2

1School of Business, City College of Dongguan, Dongguan, China.

2Dongguan Traditional Chinese Medicine Hospital, Dongguan, China.

ABSTRACT

This study selects China's A-share listed companies in Shanghai and Shenzhen from 2008 to 2020 as a research sample to study the relationship between CSR and corporate performance, focusing on the moderating effect of government intervention and media attention on CSR on corporate performance; the results of empirical research based on the relevant data show that there is a significant positive correlation between CSR and corporate performance; and that government intervention and media attention have a positive moderating effect in the mechanism of the impact of CSR on corporate performance.

Keywords: Corporate social responsibility, Corporate performance, Government intervention, Media attention.



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