Keynote Speaker 2
| Session | Keynote 2 |
| Date | Wednesday, 16 July 2014 / 14:00 – 15:00 hrs |
| Topic | The Importance and Universality of the Design Process |
| Presenter | Prof. Steve Culley, Bath University |
Biography
Professor Steve Culley is Head of Design and Manufacturing, having worked in the Steel, Fluid power and Rubber Industries. He researches in the engineering design field, this has focussed on the provision of information and knowledge to support engineering designers. He is Visiting Erskine Fellow at the University of Canterbury, New Zealand. Professor Culley is also a member of the EPSRC College of Peers and former member of their Strategic Advisory Team (SAT) for Engineering. He is Chair for IMechE, Manufacturing Industries Divisional Board and was Programme Chair for International Conference of Engineering Design (ICED11), Copenhagen. Professor Culley is also Associate Editor Journal of Engineering Design (JED) and a reviewer for the Royal Academy of Finland for their TUKEVA and now their KITARA programme in Design and Manufacturing and IT.
Abstract
This keynote address will have two aspects to it, the first is to discuss and show the way that businesses use and interpret the classical engineering design process models that are described and developed in books, standards and the academic literature. What will be shown is the underlying importance of these models and the way that none of them are an exact match, they all have elements, interpreted for their own particular domain. The second part is to show how an understanding of the key elements, of what after all is a complex process, can be developed in a continuum of activities in an undergraduate Master of Engineering course. This is through a combined lecture and integrated design studio programme. It is particularly this latter programme that has to be thought about and developed carefully to build up in complexity and scope to cover the key elements of the overall design process.
