Plenary 6: B Mahadevan
Innovation & Sustainability: The Twain Shall Meet
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B Mahadevan Professor of Operations Management |
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Profile
Professor Mahadevan has more than 20 years of wide ranging professional experience in teaching, research, consulting and academic administration at IIM Bangalore and other reputed academic institutions such as IIT Delhi and XLRI, Jamshedpur.
He has received several teaching honours:
Top five teaching faculty in Post Graduate Programme (1998, 2002, 2008) Top five teaching faculty in Executive training ProgrammesTop five teaching faculty in Management Programme for Technologists (1998)
His Academic Honours include:
University Gold Medal for securing first rank in Bachelor of Engineering in Production EngineeringTAC Corporation award for the Best all round performance in Bachelor of Engineering in Production EngineeringGold Medal for securing First rank in Master of Technology in Industrial ManagementCokaParthasarathy award for the Best all round performance in Master of Technology in Industrial Management
Other professional recognitions include: CFAI Best Teacher Award from the Association of Indian Management Schools (AIMS) for the year 2005 and First Prize in ISB-Ivey Case Competition 2011.
Abstract
Innovation is the economic engine that drives business organizations in their endless journey of sustaining competitive advantage. This leads to greater market growth and profitability for the organizations. A tangible outcome of the innovation process is the development of new products and services for the chosen market segments. While the need for innovation remains forever, the context for the innovation does change from time to time. One of the current context for innovation is the issue of sustainability. However, the innovation and the new product development practices in vogue now seem to predominantly focus on running “the consumption engine”.
This talk will focus on this aspect and highlight the need for new perspectives required in the innovation process. Firstly the notion of sustainability will be introduced by drawing alternative perspectives from the Ancient Indian Wisdom. Further, a framework for business model innovation will be used to identify some of the issues to be addressed in the innovation process in an emerging era of creating sustainable solutions for the society.
